YELLOW RIBBON NGO FAIR BRINGS THE 12TH EDITION TO PUNE

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Pune: YELLOW RIBBON NGO FAIR which started in the year 2008 is now in its 12th year and is one of the biggest events in Pune spearheaded by Parul and Sailesh Mehta The fair provides a platform where the NGOs and the SHGs can showcase and sell products made as a part of income generation activities

Pune: YELLOW RIBBON NGO FAIR which started in the year 2008 is now in its 12th year and is one of the biggest events in Pune spearheaded by Parul and Sailesh Mehta

  • The fair provides a platform where the NGOs and the SHGs can showcase and sell products made as a part of income generation activities and generate awareness about the work done by them.
  • It provides them an unique opportunity to learn, share, network, generate new ideas & awareness about the marketing trends with the urban and rural market and above all exposure of the rural NGOs/SHGs/Artisans/Farmers with the urban market and customers.
  • The fair is being supported by NABARD since last 11 years. This year we have 10 Stalls supported by NABARD who would be showcasing their products from rural parts of Maharashtra.
  • The 12th Edition of the Yellow Ribbon NGO Fair will be inaugurated by Ms. Kalyani Chawla on Friday 20th Sept at 3 pm.  Ms. Kalyani Chawla is the Founder of Rezon Luxury Silverware and is name to recon with in the Corporate world.
  • Veteran Actor Sharmila Tagore to present the Awards to the best stalls on Monday 23rd
  • This year the dates of the YRNF (Yellow Ribbon NGO Fair) are from, Friday; 20th September  to 23rd September.

The Yellow Ribbon NGO and Artisans Fair is Pune’s biggest shopping festival spread over 20,000 sq.ft where you will find NGOs , SHGs, Farmer Producers and Artisans who work selflessly to support various causes like livelihood, health, women empowerment, education for children and environment.  They also work towards the hearing and visually impaired and many more such causes.

The four-day fair would be exhibiting environment friendly products over plastic goods to promote a sustainable way of living and preserving our environment for the next generations to come.  Small scale farmers and the tribal farming communities with organic produce, would be participating at this year’s fair to bring exotic indigenous variety of fruits, vegetables and grains which are otherwise not available in the market.

  • In addition to farming produce, a unique portfolio of products will be available which are not only environment friendly but also artistic.
  • Sagomaya (product made out of cowdung) diyas is an unique environment friendly initiative taken by Ishanya Foundation. We are aware that farmers are in distress situation due to which many farmers are committing suicide, so our foundation has decided to support the farmers for earning an additional source of income by creating these Sagomaya Diya pots. These Sagomaya Diya pots are made by the tribal marginalised farmers by using the cowdung. After using it as a diya, the pots can be crumbled and used as a manure for the house/society plants. They are 100% biodegradable product Made in Indiaand available for sale at the Yellow Ribbon NGO Fair.
  • We have Artisans like Mayurbhai Patolawala which is a 75 year old firm where the famous Rajkot Patola Sarees are weaved and dyed by 300 locally trained and skilled weavers in an around Rajkot-Gujarat.
  • Ajara Agro is a farmers producers co which produce special variety of Ajara rice which is high is nutritional value. It has 1500 local farmers earning a livelihood.
  • Sampurna Shetkari Gat is an SHG which have trained 150 farmers from 22 bachat gat to grow pulses manually by using bullock. Women from the bachat gat are involved in packaging of the pulses which are supplied in Pune and Mumbai..
  • Purkal Stree Shakti from Dehradun provides livelihood to the needy women in Patchwork, Applique, Quilting and embroidery.
  • Tangaliya or Dana which is a 700 year old craft from Saurashtra in Gujarat is coming to participate. The art is supported by NGO Saath Livelihood.
  • We also have artisans and NGOs Bagru, Cota work, Ajrak coming from Rajashthan and Gujarat apart from Bandhani, Patola and Ajrak work.
  • Fresh Simla Apples and dry fruits from Himachal is coming at the Yellow Ribbon NGO Fair through Maa Khamakiya Gat.
  • Besides we have handpound masalas, Diwali diyas, torans, and home décor.

No shopping experience is complete without good sumptuous food and here you will be happy to indulge your food cravings with traditional snacks like Jowar/Bajri/Bhakri, Thalipeeth, Modak, Brinjal Bharta, Pithala Bhakri, Pulao, Modak and more prepared by the rural women of Maharashtra.

So Come and extend your support for a noble cause by purchasing the unique products and items from NGOs, Artisans, Farmers Producers and SHGs from across India at one platform in Pune at the Yellow Ribbon NGO Fair.

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